What to Expect from the Bored Ape Telegram Sticker Drop

Telegram has launched Bored Ape Yacht Club’s first animated sticker pack, minted as NFTs on the TON blockchain and now available in the app’s sticker store. This drop marks a pivotal moment in the spread of NFT intellectual property into casual chat environments, reflecting both growing demand and evolving digital habits.

Key takeaways

• The BAYC sticker pack went live on June 20, 2025, and is available through Telegram’s @sticker_bot.

• Each sticker is a TON-based NFT, offering verifiable ownership and trading options.

• Stickers can be purchased using Telegram Stars or cryptocurrencies like TON, USDT, NOTCOIN, DOGS, and PX.

• The initial sale reportedly generated around $15.5 million in revenue.

• The drop showcases how NFT content can merge with everyday communication and reach mainstream users.

Bored Ape Telegram Stickers: How to Get Them

Getting the BAYC sticker pack is simple. Users can join the official Bored Ape Telegram channel, access the pinned link, or message @sticker_bot and search for “BAYC” to find the drop. Payment options include Telegram Stars or several supported cryptocurrencies. Once purchased, the animated stickers are instantly available for use in chat.

Each sticker is backed by an NFT stored on the TON blockchain, meaning users hold true digital ownership. Stickers can be transferred to external TON wallets, sold on secondary markets, or sent to other Telegram users. With low transaction fees and simple transfers, the process suits both new users and experienced traders.

BAYC Sticker Drop and Mass Adoption of NFT IP

The BAYC sticker drop introduces NFT assets into a platform with over a billion users. The strong initial sales suggest that people are ready to buy digital collectibles, provided the process feels intuitive and native to platforms they already use.

By merging collectible art with a popular messaging tool, the drop connects seasoned Web3 participants with casual users. Telegram automatically creates a TON wallet for buyers in the background, enabling them to own NFTs without needing prior blockchain knowledge. It’s a major step in making digital ownership feel seamless in everyday communication.

Practical Tips for Collectors and Traders

Collectors should save wallet receipts tied to each sticker, as they confirm ownership and could prove useful if Telegram modifies payment methods in the future. On secondary markets, prices can shift quickly, especially right after a sell-out. Some collectors list spare stickers when the floor price triples, timing their moves during peak interest.

For traders focused on flipping, having funds preloaded and a reliable internet connection is key. Quick transactions during mint windows often yield the best results. Small pricing adjustments, rather than large markdowns, can help listings stand out without giving up too much profit.

What This Means for Brands and Messaging Platforms

This sticker drop may influence how brands approach digital identity and ownership. With Telegram enabling easy NFT onboarding through familiar actions like sending a sticker, other platforms could adopt similar strategies. Future drops might include branded emojis, exclusive badges, or loyalty perks tied to chat behavior.

The success of this launch demonstrates that NFTs don’t have to be confined to marketplaces or games; they can thrive where users engage, interact, and share. As other messaging apps observe Telegram’s model, expect them to explore blockchain features that feel invisible but impactful.

Telegram’s BAYC drop proves that NFTs can thrive in familiar settings. It’s a format that blends fun, status, and value and it’s likely just the beginning.