Web3 domain service Unstoppable Domains (UD) today announced that Pudgy Penguins’ ‘.pudgy’ domain is the next top-level domain (TLD) to become ‘Web2’ and become equivalent to domains like ‘.com’. This step is made feasible through a partnership between UD and the Internet Corporation for Assigned Names and Numbers (ICANN).
After the Pudgy Penguins-related ‘.pudgy’ domain successfully launched in February as Unstoppable’s 10th Web3 domain, the brand began developing a strategy with UD for the upcoming registration of .pudgy as an ICANN registered generic top-level domain (gTLD), alongside iconic old addresses like .com, .net, .org, .biz, .info and others.
“We are pleased to partner with Pudgy on this ambitious undertaking,” said Sandy Carter, COO of Unstoppable Domains. “Our alliance is ready to start with a Web3 domain to test and deliver a low-cost solution. This is a step to ensure that we can plan and strategize the ICANN work ahead.”
Additionally, other brands and cities will also be able to work with UD to extend the reach of their existing web3 domains to enable a low-cost integrated naming solution ahead of the next ICANN round.
“Joining forces with Unstoppable Domains to lead the next evolution of digital identities is exciting. Our joint efforts underscore our commitment to a user-centric Internet. We eagerly look forward to working with ICANN to realize our shared vision,” said Lorenzo Netz, president and CTO of Pudgy Penguins.