We are excited to announce the launch of Premium Analytics, a new offering designed to help our partners gain better insights and build stronger relationships with their communities.
Community is at the heart of Web3, so it’s critical that our partner apps, games, and metaverses understand how people use their identities. But in Web3, partners often only have a wallet address, making them less able to form deeper relationships or deliver personalized experiences to their communities.
Premium Analytics tackles this challenge head-on and empowers our partners to unlock new opportunities for connection and engagement. Using Premium Analytics, our partners can gain insight into Unstoppable domain owners and how they use their platforms. This data helps partners create personalized experiences, drive engagement, and reward their communities in meaningful new ways.
As always, with Unstoppable, people are in control of their data. Premium Analytics uses an opt-in model, where domain owners choose which off-chain data to share. Our approach aligns with Web3’s core principles of preserving user sovereignty and empowering partners to create better experiences for their communities.
Premium Analytics provides two types of domain profile information:
- Analytics dashboard: Partners can use our intuitive analytics dashboard to gain comprehensive insight into user activity, data, statistics and trends. This provides valuable insights to help them understand how their communities interact with their Web3 identities.
- JSON payload (range): In addition to the analytics dashboard, partners receive a JSON payload that is delivered to their applications every time a user logs into their application using Login with Unstoppable. This real-time data stream provides a deeper level of integration, allowing partners to develop custom experiences, such as token gating, tailored to the specific preferences and behaviors of their users.
Soon we will launch Business-to-User Messages, a new feature that will revolutionize the way partners interact with their communities. Premium Analytics partners can send relevant notifications and messages directly to their users, promoting real-time engagement with communities and sub-communities.
Here’s an overview of what’s included in Premium Analytics:
- Domain name: The unique identifier representing the user’s domain.
- Wallet address: The associated cryptocurrency wallet address for seamless transactions and interactions.
- Privacy protected email address of ud.me: An email address that protects the user’s privacy with an email address linked to their domain that forwards to their personal email address, or the option to create a new, encrypted email address with one of our email addresses mail partners.
- Last login time: The timestamp indicating the user’s most recent logon.
- Number of visits: The total number of visits to the partner’s platform.
- Status Humanity Check: Verification that the domain owner has proven to be human through the Humanity Check process.
- Badges: Badges show wallet achievements, such as a collection of on-chain items, that reflect a domain owner’s participation in Web3 communities.
- Profile information: Domain owners may choose to share certain profile information, including: Name; Place; Bio; IPFS website; Profile picture; URL; Telephone; and social channels.
We are excited to help unlock the potential of Web3 Identity and enable our partners to build better relationships with their communities through Premium Analytics. Get started with Premium Analytics by subscribing to the Partner Dashboard and learn more about partnering with Unstoppable here.
