Blockchain-based social application Stars Arena is driving a significant increase in transactions on Avalanche’s C-chain network. This latest social protocol, inspired by FriendTech on Base, was launched in late September and has quickly gained popularity among users.
Stars Arena, originally called StarShares, has also become a leader in daily active users, surpassing other dapps on the Avalanche network, according to DappRadar. The data shows that more than 10,000 unique active wallets interacted with Stars Arena in 24 hours.
According to data from DeFiLlama, the platform reported a total value of just over $1 million within two weeks of launch.
Transactions on Avalanche, meanwhile, have seen a significant increase, with figures rising from 158,000 on September 20 around the time Stars Arena launched to more than 250,000 on October 3, according to The Block’s Data Dashboard.
Stars Arena is part of the larger SocialFi trend that emerged in August with the arrival of FriendTech on Coinbase’s Base Layer 2 blockchain, as well as other cloning projects such as PostTech on Arbitrum and Friendzy on Solana. The platforms allow users to trade tokens associated with social media influencers, giving them exclusive access to talk to them.
Mirroring FriendTech features, Stars Arena gives users the ability to link their Twitter accounts, facilitating the purchase or sale of other users’ profile tokens with Avalanche’s proprietary asset AVAX. The app automatically creates a wallet through which users can deposit AVAX and use the service.
Currently, FriendTech remains the largest project in the overall SocialFi niche in terms of daily volume and revenue, according to on-chain data collected by CryptoKoryo on Dune Analytics.
