The Walt Disney Company and Epic Games have joined forces to develop a games and entertainment universe. This partnership aims to expand the reach of Disney’s iconic stories and experiences worldwide. With a massive investment of $1.5 billion, Disney plans to acquire an equity stake in Epic Games.
The aim is to deliver an immersive gaming experience that integrates with Fortnite and offers a ‘persistent universe’ where players can not only play, but also watch, shop and interact with content from a wide range of Disney franchises , including Pixels, Marvel and Star Wars.
Extend the gaming experience
According to the announcementplayers will have the power to shape their stories and showcase their Disney fandom in unique ways. The collaboration will provide a platform for like-minded individuals to connect and share their creations within a vibrant community.
The partnership between Disney and Epic Games has a precedent. Through past collaborations and content integrations in Fortnite, they have captivated millions of players around the world. It is notable that the Marvel Nexus War event with Galactus attracted no fewer than 15.3 million concurrent players. This success highlights the enormous potential of this new venture to engage large audiences in new immersive experiences.
Despite setbacks, Disney and Epic Games envisioned a future in the metaverse, and their latest collaboration proves that vision is still alive. The HoloTile, an innovative omnidirectional treadmill, was recently developed by Lanny Smoot, a prolific inventor with over 100 Disney patents, with the aim of improving the VR experience.
As the digital world expands, this collaboration between Disney and Epic Games signals a new step towards the metaverse. By integrating Disney’s extensive portfolio with the immersive world of Fortnite and utilizing Unreal Engine technology, they are paving the way for new interactive experiences.
Unleash Unreal Engine
Unreal Engine, known for its role in creating video game universes, will be the backbone of this new universe. Its versatility has already proven itself within the Disney ecosystem, contributing to the development of popular video games such as Kingdom Hearts 3 and Star Wars Jedi: Survivor. In addition, it has played an important role in film editing, animation and the design of attractions in Disney Parks.
With more than 3 billion gamers worldwide looking to navigate between their favorite universes, this partnership could redefine the boundaries of gaming, storytelling and virtual worlds.
Main image source: Disney