After an explosive start to 2023, with open editions, Bitcoin Ordinals and memecoins galore, we are now experiencing (again) a downturn in the NFT market. While this phenomenon is nothing new to those within the metaverse, the ups and downs seem to be affecting everyone a little differently this time around.
While crypto and NFTs have certainly not entered a new cycle, the change has already begun to affect some facets of the market at an alarming rate. More specifically, rock bottom prices on the Bored Ape Yacht Club, a robust and long-standing staple of the NFT space, have begun to decline.
But BAYC NFTs going parabolic may not just be a product of the times. As some astute aficionados have pointed out through social media, this recent shift could be attributed to Yuga Labs’ actions rather than market conditions. So what’s the real reason why the still wildly popular Bored Apes are going down? Let’s investigate.
The state of the Yuga NFT ecosystem
At the time of writing, the BAYC floor stood around 37 ETH (about $70,000). Notably, this is the first time rock bottom prices for the inaugural Yuga Collection have fallen below 40 ETH since November 2021. But it is a far cry from the April 2022 peak of around 152 ETH.
While such an event may not seem like a cause for concern, according to CoinGecko, this drop of nearly 12 percent has yet to be significantly corrected for what is now more than a week ago.
In addition, Mutant Apes’ bottom price has been maintained in the single digits, around 7.5 ETH. At approximately $14,000, this figure is nearly equivalent to the original MAYC coin price (approximately $13,000) when the collection launched in August 2021. Similarly, Otherdeeds and HV-MTL are also down, but more on that later.
For the most part, commentators in the NFT space have pointed to a pseudonymous collector known as Machi big brother (real name Jeffrey Huang) as a potential catalyst for this shift. Why? Because in the past week alone, Huang sold more than 50 Bored Apes on Blur.
At one point, on June 24, Huang initiated a single trade to sell 19 BAYC NFTs for a whopping 651 ETH (approximately $1.2 million). He had previously dealt with one similar trade with MAYC NFTs in August 2022.
While Huang’s actions certainly factor into this equation, they don’t explain why the BAYC floor has had such a hard time recovering. And while it may be true that the market in general is in a recession — possibly in response to the rising price of ETH itself (a phenomenon we’ve seen many times in the past) — even the driest trading periods of the 2022 bear market delivered BAYC not as significant a slump as we are seeing now.
Fragmented and diluted?
For the most part, enthusiastic NFT collectors and commentators have discussed the fragmentation and dilution of the Yuga NFT ecosystem as a catalyst for this recent dip. Besides the lull in the market, the expansion within Otherside and HV-MTL, two Yuga franchises not necessarily used around the Bored Apes IP, might seem like an easy scapegoat to rationalize this BAYC downturn.
For years, those within the NFT space have speculated about the potentially detrimental effects that dilution could have on a project. The story often features a secondary collection launched to the dismay of early supporters, who then say the “dilution” detracts from the tenacity of the original collection, and new IP and storylines fragment the community.
Whether fragmentation or dilution is the cause of the BAYC dip is subjective and debatable, but a possibility nonetheless. Still, as evidenced by the below tweet from Bored Ape collector JBondseveral other factors may contribute to the direction the Yuga NFT ecosystem is now heading.
The BAYC floor price went from 50E to 37E in a few weeks
Why?@huntersolaire_ gave us 3 reasons:
1) $APE unlocks vs burn speed – increase in supply with no use cases
2) No upcoming “free money” – unlike Captainz, Degods, Azuki
3) Status symbol – people see punks > monkeys on bear
2/10 pic.twitter.com/rRHt6Nh7H7
— JBond (@jbondwagon) June 23, 2023
In the same thread, JBond further speculated that “Blur farming,” the act of NFT traders using the zero-fee marketplace to sell their monkeys around or below rock bottom price to stack blur points, could be contributing to the problem. . Since Yuga (and other blue-chip projects) miss out on royalties when collectors trade their tokens on Blur or a similar marketplace, the valuation of the Bored Ape brand may also be a factor to consider for the state of Yuga NFTs.
“I’m not putting this on Yuga or believing that ‘fragmentation’ is the reason the bottom price is falling so low…Blur turned BAYC into a commodity traded at high volumes and low margins,” an NFT collector named Ahi wrote in a tweet commentary on the Yuga situation. “Blur turned gold into a commodity. What did you expect?”
While Yuga achieved a $4 billion valuation after raising $450 million in 2022, with Blur capturing most of the market share of the NFT marketplace in recent months, Yuga is certainly not raking in as much royalty income as it used to. If so, Yuga’s focus on the aforementioned metaverse projects could hint at a broader business model that transcends the Bored Apes IP.
That’s because the interactive and interoperable Otherside and HV-MTL franchises may later prove more lucrative and accessible for Yuga, which no doubt aligns with the company’s mission to bridge the gap to the mainstream as well as investor expectations. comply.
That’s not to say Yugas’ more NFT-focused IPs, such as Apes, Mutants, and Kennel Club Dogs, don’t have livelihood potential. But similar to how some brands refuse to use the term “NFT” when launching in Web3, Yuga probably wants to consider a wider audience as they focus on building for years to come.
The NFT macroclimate
Of course, it’s anyone’s guess where the NFT space will be a year from now. With that in mind, we should consider the blockchain macroclimate as a factor in the collector speculation taking place around Yuga’s evolving status.
The unpredictable price action of crypto coupled with increasing regulation of the crypto and NFT space has recently added a palpable layer of uncertainty to Web3. Certainly, these factors, above many others, influence buyer behavior and contribute to market fluctuations. Add to that the Yuga ecosystem seems to be in transition and tension is a given.
It is quite possible that the BAYC dip we are currently experiencing is not an isolated event, but a sign of broader shifts within the crypto and NFT macro climate. Though there are quite a few BAYC collectors who disagree with such a deduction and supersede a prediction that instead this downturn just means “Yuga Season” is just around the corner.
Going forward, Web3 participants of all types would do well not to ignore the BAYC situation as yet another event, but to use it as a reminder to understand both the evolving dynamics within the NFT and crypto world as well as the larger economic and regulatory environment. The era of getting rich with images of cartoon monkeys may be behind us, but the journey ahead will undoubtedly be fascinating and fruitful.