TL; DR
Full story
Imagine this: you are going to buy something online from a British retailer…
And although the site lists prices in your local currency (USD), the final transaction is quietly carried out in their local currency (GBP).
You angrily throw your laptop against the wall and take to Twitter to complain.
The story doesn’t add up, does it? But for some reason this kind of currency tribalism has become completely accepted in crypto.
It’s stupid! That’s why we like to see things like this:
Ethena Labs – the creators of the Ethereum-based USDe stablecoin that generates a whopping 12.3% return per year when deployed? Yes, they now integrate with Solana, which gives us as users more options.
It’s a smart move. Because if you study some of the more sustainable projects from the previous bull run (e.g. WalletConnect, Thirdweb, Magic Eden…)
You’ll find that they all work well with other technologies.
WalletConnect and Magic Eden integrate with a range of wallets from different chains, while Thirdweb makes it easy for web2 businesses to adopt web3 payments (see: Shopify).
The takeaway:
Multi-chain integrations don’t shy away from other crypto projects, they let users make a choice and choose the technology that serves them best.
As a result, the cream rises to the top and the overall crypto pie continues to grow.
That makes your work as an investor a lot easier.
Because you no longer have to figure out who’s pushing their (potentially substandard) technology on people with backdoor partnerships and zealous tribalism…
You just pick the best technology and call it a day.
