Nexo has announced an integration with The Tie to enhance its platform with real-time analytics for its users.
The integration allows Nexo users to access various indicators including X-statistics (formerly Twitter), on-chain activities, gas costs, ownership distribution and detailed asset descriptions. The promotion is in line with Nexo’s goal to make data accessible to everyone and improve the trading experience for users.
Elitsa Taskova, Chief Product Officer of Nexo, emphasized the importance of equipping users with tools to understand market dynamics, given the trading volume of $4.29 trillion on centralized exchanges in the first quarter of 2024.
“This integration brings institutional-level analytics to retail users, making it critical to present data in a way that is digestible for all investors. User experience (UX) is our strength – Nexo integration ensures that analytics data is always useful, clear and uncluttered. It is not only accessible, but also understandable and usable,” Taskova told crypto.news.
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Taskova further emphasized the need for timely and integrated data within the cryptocurrency market, noting that users often face delays in decision-making due to relying on slower, traditional methods of sentiment analysis.
She emphasized the importance of providing up-to-date data that is seamlessly integrated into the trading environment, emphasizing the fast, social nature of web3 information.
Joshua Frank, CEO of The Tie, commented: “We appreciate Nexo’s vision to integrate The Ties’ tools to create a customized trading experience for investors,” said Frank.
The integration enhances Nexos’ services and strengthens its loyalty program as part of the company’s commitment to innovation and improvement. The collaboration stems from the partnership between Nexo and The Tie, which has been in the Nexo Ventures portfolio since March 2022.
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