Neo will be attending the upcoming Paris Blockchain Week conference, scheduled for April 9 – 11 at Le Carrousel du Louvre in France. Neo founder Da Hongfei will deliver a keynote speech titled “Rethink Layer 1,” while the Neo booth will feature non-fungible item activation, using technology from ITEM Systems – a collaboration between community development entities COZ and AxLabs .
NFI shirts
The Neo booth offers visitors the opportunity to participate in a hands-on creative process, allowing them to personalize an NFI-integrated t-shirt. Participants can express their artistic flair by customizing the shirt with fabric markers, followed by assigning on-chain attributes such as a photo and artist name to the digital counterpart. Each t-shirt will feature an NFI button fused to the garment, bridging the gap between physical and digital domains.
🎨 Unleash your inner artist! 🖌️
Visit the Neo booth at @ParisBlockWeek to design and customize your own non-replaceable item shirt. You color the design and set the properties in the chain.
⌛️ There are only a limited number, so make sure you get there early! pic.twitter.com/ZEGyIWymVu
– Neo Smart Economy (@Neo_Blockchain) April 2, 2024
Additionally, each t-shirt comes with a pre-installed Neo Wallet, which allows users to manage their digital assets. Shirts are available in limited quantities, so participants are encouraged to arrive early to reserve their chance to participate in the experience. This NFI activation will take place live on the Neo MainNet and demonstrate the integration of technology with everyday experiences.
Last year, the @coz_official team opened a crypto jewelry store at #Consensus2023, driving 90-minute lines at the @Neo_Blockchain booth. For @ParisBlockWeek this year, @item_systems enters the apparel industry with its industry-leading #DePin solution. #NFI #NFT pic.twitter.com/nIwB2g3wjh
— Tyler Adams (@lllwvlvwlll) March 29, 2024
COZ CEO Tyler Adams is currently hosting an AMA on the Neo subreddit, allowing users to ask him questions about the Paris Blockchain Week event and NFI technology in general. Questions will remain open until the opening day of the conference on April 9.
This event marks Neo’s fifth foray into blockchain-based ‘phygital’ activations at major conferences. Previously, Neo engaged audiences with its chest activation at Consensus in Austin and Token2049 in Singapore in 2022, and the OneBand at the same conferences in 2023. These activations allowed participants to interact with physical objects that interfaced with NFTs, demonstrating the practical applications of blockchain . technology.
Paris Blockchain Week
Last year the event attracted more than 8,500 participants from 75 countries, and this year’s edition hopes to attract more than 10,000. Neo founder Da Hongfei will join a list of speakers that includes names like Binance CEO Richard Teng, Circle CEO Jeremy Allaire, chairman of the European Securities and Markets Authority Verena Ross and former football star Blaise Matuidi. In addition, head of Neo EcoGrowth, John Wang, will also be a jury member at the demo day of the hackathon competition.
More information about Paris Blockchain Week can be found via the link below:
https://www.parisblockchainweek2024.com
