Shaquille O’Neal, the basketball legend turned TV analyst, is now embroiled in two separate lawsuits related to the cryptocurrency sector. These lawsuits came to light in dramatic fashion on Tuesday, May 23, during a live NBA broadcast.
O’Neal, a ubiquitous presence in the wider digital asset industry, was presented with legal documents regarding his association with now-defunct cryptocurrency exchange FTX and its non-fungible token (NFT) initiative, Astrals, at Kaseya Arena in Miami. Notably, the venue was formerly known as FTX Arena, named after the collapsed cryptocurrency exchange.
The two lawsuits
The first lawsuit involves O’Neal and other celebrities such as former NFL quarterback Tom Brady, who endorsed FTX. The plaintiffs in this case, represented by The Moskowitz Law Firm and Boies Schiller Flexner LLP, accuse the defendants of promoting a financial platform that later went bankrupt.
The second lawsuit focuses on O’Neal’s involvement with Astrals, an NFT project launched in 2022. The plaintiffs allege that the Astrals NFTs were unregistered securities, with the value of the tokens closely related to O’Neal’s celebrity status and promotional efforts. The lawsuit alleges that the project misled investors and that O’Neal, along with his son Myles and business partner Brian Bayati, violated securities laws.
Built on the Solana blockchain, Astrals features 10,000 “metaverse-ready” avatars supported by a decentralized autonomous organization (DAO) and engaging role-playing game. The project also promoted “Shaq Signature Passes”, a unique NFT linked to O’Neal’s digital signature.
However, the lawsuit alleges that O’Neal ceased involvement with the project community following the collapse of FTX, a move that critics say devalued the project and its tokens.
The legal action against O’Neal has been marred by alleged attempts by the basketball star to evade service. In April, O’Neal’s attorneys disputed that legal documents related to the FTX lawsuit had been served in error, claiming that the papers were flung at O’Neal’s vehicle instead of being delivered directly to him.
However, attorney Adam Moskowitz of The Moskowitz Law Firm argues that these claims are mere delaying tactics. In an interview with Sports front officehe revealed that O’Neal got the legal paperwork directly during the NBA game, ending this service-related claim.
According to the legal process, O’Neal has 20 days from the date of service to respond to the lawsuits. As the lawsuits progress, it is clear that O’Neal’s transition from the basketball court to the court will be closely scrutinized, and the outcomes could have significant implications for the intersection of celebrity endorsement and the crypto industry.
Editor’s Note: This article was written by an nft now contributor in collaboration with OpenAI’s GPT-4.